Should My Aspiring Influencer Pal Stop Exploiting People for Content?
The Prosecution: One Friend's Perspective
At times I'm recorded while having a meal. I’ll see myself on her social media – it feels like a sudden shock.
My best friend of a decade, Marielle, calls herself the “creativity monarch”. It’s fun for a short while, but it strains our relationship.
She is an extrovert, there's a constant urge the need to record everything constantly. When we eat out, she says, “The phone eats first,” and snaps pictures with bright lighting, which induces embarrassment. It's unpleasant when other people see her performing for the camera – I experience vicarious awkwardness. Another annoyance is because meals lose their warmth.
She isn’t exactly an online personality yet, but Marielle is aspiring to become one. She creates video blogs about city life, her daily routine, and her styling career. Her content is good, I’ll give her that, but I prefer not to be dragged into it. On occasion she films me while dining, or just accompanying her. I’ll see myself on her feed later, and it comes like a jumpscare: I’ll have no makeup on, an awkward face or be captured mid-bite. It’s uncomfortable.
Marielle also expects me to record her at inconvenient times. Sometimes I'm in conversation to someone else, or we're simply spending time in the street. The dynamic feels like our friendship has turned into me serving as her free crew. She has the means to employ someone if she wanted professional shots. When I brought up my discomfort about this arrangement, she brushed it off. I've been invited to a couple of industry functions, which were appreciated, but that doesn't compensate for all the energy I invest helping her make content.
I appreciate that she has supported me with my career in design, but I don’t want our friendship to become merely a tally of exchanges. I don't believe she’s fake or inauthentic, but sometimes I feel that if the camera is out, we will start performing in a way that makes us look good for her channel.
Her directive is, “Alright, smile for the camera!” and record me laughing with another. It feels forced. I need her to understand that our 10-year friendship still has limits. I love spending time with her, but I also desire to experience it without being recorded, altered, or shared for an audience. I am not a accessory for her Instagram.
The Other Side: Marielle
I hope Beth to see that the content we produce together can get us a foot in the door.
I am passionate about creating videos. It's more than a pastime; it’s part of who I am. Producing content and documenting experiences online enables me to show my personality and engage with people in novel forms.
I wouldn't label myself as a professional creator yet, but it's savvy to generate income from your interests. I admire people on social platforms who pull off that aesthetic of casual, DIY content creation.
Content creation is my version of engaging with life: noticing the nuances, posting them with an viewership that values the art behind it. It's never my aim to make my friend uncomfortable. Bringing her to professional gatherings was my method of sharing opportunities, giving her a chance to witness exclusive moments that could benefit her professional path too. That isn't leverage, it’s just being realistic.
I would take her to these events even if she refused to assist me, but I want her to see what the work we make together can achieve: an opening. I understand not everyone enjoys being filmed, but sometimes spontaneity is what makes content genuine. Appearing on video from time to time is part and parcel of being my companion. I'd remove anything she asked, but she has never asked yet.
I don't demand anybody to be my personal videographer, but friends help each other in small ways. My assumption was filming a short video here or there would be enjoyable for her. Creativity thrives in partnership, and having Beth around makes projects lively and pleasurable. I never force her to participate in anything, and I’d never deliberately humiliate her. But filming together sometimes is part of how I document our shared experiences.
I value Beth’s friendship profoundly and want to avoid content creation to drive a wedge between us. I’m willing to compromise: like asking before filming, and steering clear of shots that might make her self-conscious.
This isn’t about power, it's regarding expressing my perspective while still respecting hers. Clearly content creation is not a replacement for real connection: it’s just part of how I live my life and I desire her to be involved in a way that’s enjoyable for both of us.
Outside Perspectives: Reader Opinions
Should Marielle stop recording herself and Beth when they are socializing?
There’s nothing more uncomfortable than having a friend film you. I get that it's her passion, but I don’t make friends come to my workplace. Maybe she can find influencer friends to create content with. With the uncertain future of AI, personal relationships are the only thing we have – cherish them!
Liberty, 25
When pursuing something professionally, you can’t ask your friends for assistance every time, even if they have done it before. While she enjoys shooting, that doesn't imply everyone around her is content. She needs to honor Beth’s personal space.
Another reader, 26
Marielle might love producing videos and showing off her life online, but it’s not for everybody. It was kind she has helped her friend professionally, but she must to listen to what Beth wants.
Emma, 27
It seems like you value each other, so hold on to that and make sure it’s the priority in your friendship. Foster some real memories, where genuine feelings are stored, not online archives. Even celebrities who seem to share their worlds actually have more privacy than it appears.
Sarah, 53
Marielle appears to be neither present nor genuine when she’s with Beth – she's on the job. Each appears unsure as to where the line is. The solution lies not in trying to change one another, but in each setting defined boundaries around what is comfortable to them and determining if there is an acceptable middle ground.
A final view, 71
Your Turn to Be the Judge
Consider this question: is Marielle exploiting their bond?